Soon enough, solutions such as YourFit will not be an innovation, but a must-have for brands as digital, personalized, sustainable and inclusive shopping experiences grow.
SAN MATEO, Calif. (PRWEB)
June 22, 2022
3DLOOK, the global leader in AI-based mobile devices, has been recognized as a Representative Provider of virtual technology and technology by Gartner, a company that delivers actionable, objective insight to executives and their teams , and the market analysis firm CB Insights.
Gartner recognized 3DLOOK in its ‘Innovative Insight for Best Fit Technology for Fashion Retailers’, a comprehensive report covering the innovative solutions addressing size and quality uncertainty in the apparel sector.
“Retailers who have implemented best-fit technology into the buying journey have witnessed a net incremental revenue lift. Two major contributors to this are greater conversion rates and increases in average order value (AOV) ”, the Gartner report states. We believe this is evidenced by the results achieved by 3DLOOK’s clients. YourFit, having seen 13-16% higher conversion rates, the increase of up to 20% in AOV and 4-6% decreases in product returns. Gartner clients can access the full report here.
3DLOOK was also among the select companies that CB Insights included in its 2021 ‘E-Commerce Tech: Consumer & Retail Market Map’, the in-depth report detailing the technologies securing and enhancing the retail experience. In this report, 3DLOOK was featured in the ‘Virtual Try On’ category. Recognized among the leading e-commerce solutions, 3DLOOK’s YourFit provides a unique virtual fitting room experience that helps shoppers visualize how products look and fit on their body, provides them with the confidence to checkout. Powered by a simple body scanning process, the platform offers an engaging, frictionless and customer-centric experience that enables brands to stand out in the competitive fashion retail space. The full report can be found on the CB Insights website.
“The growing interest in virtual fit and try-on among analysts is indicative of the technology’s vast potential to address significant challenges in fashion retail. Soon enough, solutions like YourFit will not be an innovation, but must have for brands as digital, personalized, sustainable and inclusive shopping experiences grow, ”said Vadim Rogovskiy, CEO and co-founder of 3DLOOK. “As a leader in space, 3DLOOK is working closely with well-known and mission-driven brands to unlock, enhance and showcase the incredible benefits virtual technology can provide to businesses, consumers and our planet.” This recognition from CB Insight strengthens 3DLOOK’s track record of positive endorsements from industry leaders and market shapers.
In 2021, the company was named a highly commended vendor by PCIAW®, recognized in the Gartner® ‘Hype Cycle ™ for Retail Technologies’ report, and received Digiday Technology and RTIH Innovation Awards. 3DLOOK’s leadership team has also been honored, with co-founder and CSO Whitney Cathcart recently named a Women in IT Awards finalist, and co-founder and CEO Vadim Rogovskiy receiving the Retail TouchPoints 40 Under 40 Award.
In April 2022, 3DLOOK strengthened its position as a leader in virtual fit technology with the release of the first omnichannel shareable fitting room YourFit 2.0, which combines photorealistic virtual try-on with data-driven size recommendations, personalized product recommendations sharing feature. Since its launch, innovative brands including Careste and Date of Birth have turned to the solution to boost confidence, customer engagement and brand loyalty.
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3DLOOK is the global leader in AI-first virtual solutions that provide personalized quality and quantity. 3DLOOK’s solutions enable innovative, personalized shopping experiences and give brands actionable insights to optimize design, product development, inventory planning, and distribution. 3DLOOK has won the Digiday Technology Award and RTIH Innovation Award in 2021, the LVMH Innovation Award and the IEEE Retail Digital Transformation Grand Challenge in 2019, and was recognized as one of the 2020 Pioneers of the New World. Some of the largest names in retail, including Tailored Brands and Dickies, as well as Unisync and Berkshire Hathaway’s Fechheimer Brothers, have tapped 3DLOOK’s solutions.
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