After 42 years, Springfield scuba store owners sell business

SPRINGFIELD — Rick and Kim Sass regularly travel to exotic locations around the globe where they swim with sharks, stingrays and other aquatic wildlife.

But the married couple has always been anchored in the Battle Creek area.

In fact, a literal anchor sits outside their scuba business, Sub Aquatic Sports and Service, at 347 N. Helmer Road, where customers are greeted by their 1-year-old poodle mix.

After 42 years running the retail operation that specializes in scuba gear, instruction and travel, the Sasses took a step back from the day-to-day operations earlier this year to serve in an advisory role under the dive shop’s new owner, Diventures Inc.

In this 2012 photo, Kim Sass of Battle Creek explores a reef in the Galapagos Islands.

In about 2018, Kim and I started quietly saying to each other, ‘Let’s say 40 and finished,'” Rick said. “Forty years running the business is good. Then March 2020 came along and everybody knows the story there… By luck, one of our sales reps mentioned our name to Dean Hollis, who is buying a bunch of dive stores that are run well across the nation.”

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