Texas Tech tops 27,000 in football season-ticket sales

Season-ticket sales for Texas Tech football games have eclipsed 27,000, a number that’s in the mid-range of annual sales compared to the past 20 seasons.

Season tickets sold stood at 27,453 as of late Wednesday, nearly 6,000 more than last year.

“We thought it was ambitious just because of the jump it would be, but our goal was and still is 30,000. See if we can get to 30,000 season tickets,” Tech senior associate athletics director Robert Giovannetti said Saturday. “Realize, we still have a month left to get to it, but that’s the goal.”

Tech opens the season with a Sept. 3 home game against Murray State, but will continue to offer season tickets beyond that date.

Sell ‚Äč‚Äčanother 600 season tickets, and it will be a five-season high for the program, although the Jones AT&T Stadium capacity and tickets available were sharply reduced for the COVID-disrupted 2020 season.

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