WWE names Snapchat’s Craig Stimmel as new global head of sales, plus more

World Wrestling Entertainment (WWE) has appointed Craig Stimmel as senior vice president and head of global sales and partnerships.

Stimmel becomes a key member of the company’s senior management team, responsible for overseeing day-to-day operations and expanding WWE’s roster of sponsors and promotional partnerships.

Stimmel will report to WWE chair and co-chief executive Stephanie McMahon and co-chief executive Nick Khan.

The new hire joins from the social video platform Snapchat, where he served as global head of brands for the last three years.

The move to add new leadership in the sales team comes amid a period of change at WWE, after majority shareholder and former chief executive Vince McMahon stepped away from an active role in the company last month.

The move followed a report from The Wall Street Journal (WSJ) revealing that the board was investigating McMahon over US$12 million that he allegedly offered four former employees to silence accusations of sexual misconduct.

Elsewhere, a Philadelphia-based sports and entertainment firm Comcast Spectatorowner of the National Hockey League’s (NHL) Philadelphia Flyers, has promoted Blair Listino to executive vice president from her previous position as chief financial officer.

With an overarching responsibility to develop growth strategies and optimize the group’s finances, Listino has steadily moved up the ranks at Comcast Spectator. She previously served for eight years as vice president of accounting and finance.

Staying with the NHL, the Seattle Kraken have promoted Kevin Landauer to vice president, business intelligence and data engineering, Stefan Sugihara to senior manager, people and culture, De’Aira Anderson to senior manager, brand communications and PR and social media manager, and Savannah Hollis to senior manager, social media.

Meanwhile, the National Lacrosse League (NLL) has appointed Brett Frood as its new commissioner. Frood joins the box lacrosse league from his role as president of Nascar outfit Stewart Haas Racing, a position he has held since the team was first established in 2008.

USA Nordic Sport has named Adam Provost as its new chief executive. Provost landed the job with the national winter sports body having built up a resume that includes serving as managing director of the International Federation of American Football (IFAF), as well as the vice president of strategy, revenue and partnerships at USA Football.

“I look forward to working with this amazing community of clubs and coaches in both ski jumping and Nordic combined as we train and develop our current and next generation of athletes,” said Provost.

Live video shopping platform AiBuy has appointed Kyle Nelson as chief executive and Jennifer Carper as chief operating officer.

US gambling company FanDuel has promoted Andrew Sneyd to executive vice president of marketing and Carolyn Renzin to chief legal and compliance officer.


Bill Fagan

President and chief executive, The Aspire Group

Previously: Chief executive, The Aspire Group

David Morehouse

Senior advisor to the president, Pittsburgh Steelers

Previously: Chief executive and president, Pittsburgh Penguins

Kirsten Corio

Chief commercial officer, United States Tennis Association (USTA)

Previously: Managing director, tickets, hospitality and media, USTA

Jane MacNeille

Senior vice president, player and franchise communications, LIV Golf Investments

Previously: Vice president, head of communications, LIV Golf Investments

Mike Levine

Director, technology and innovation business operations, United States Olympic & Paralympic Committee (USOPC)

Previously: Associate director, sports performance, USOPC

Amanda Tischler

Senior vice president of marketing, Washington Capitals

Previously: Vice President of Marketing, Washington Capitals

Jamie Corr

Senior vice president, sponsorship and consultancy, MKTG Sports + Entertainment

Previously: Managing director, sport, Hill+Knowlton Strategies

Alexis Lee

Senior vice president and chief marketing officer, Iltich Sports + Entertainment

Previously: Executive director, Museum of Pop Culture (MoPOP)

Jeffrey Altstadter

Vice president, communications, XFL

Previously: Director of publicity, PointsBet

Rupert Pratt

Director of sales marketing, EngageCraft

Previously: Commercial director, Sponsorworks

Jamie King

Head of marketing, Nottingham Forest

Previously: Director, social and digital content, National Football League (NFL)

Alastair Pitfield

Head of client strategy, Nielsen Sports & Entertainment

Previously: Head of media services, Nielsen Sports & Entertainment

Chirwa Day

Account director for Rugby League, Seven League

Previously: Senior editor, We Are Social

Stuart Williamson

Chief corporate affairs officer, Jockey Club

Previously: Director of communications, Nationwide Building Society

Ellie Pardee

Senior manager of corporate partnerships, Miami Dolphins

Previously: Senior manager of business development, Texas A&M Ventures, Learfield IMG College


Kevin Manara

Senior vice president and general counsel, Las Vegas Raiders

Notes: Manara has left the NFL franchise after ten months in the job, according to Sport Business Journal (SBJ).

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